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GOOGLE ADS CAMPAIGNS
THAT SAVE YOU MONEY

GOOGLE ADS CAMPAIGNS

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Google 2015 Logo
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Google 2015 Logo
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IDENTIFY
opportunities & risks

IMPLEMENT
industry best practices

Test, iterate, and GROW


If you have ever experienced any of the scenarios below, then you can expect significant value from our solutions.

1. Your current ads manager lacks the strategic experience to grow your ad account.

If you’re looking for a Google Ads specialist to help you grow your ad account, you should look for an expert who not only knows how to use Google Ads but also knows how to tie Google Ads to your business goals.

Don’t pick someone who dabbles in it or has just learned it. Your Google Ads specialist’s sole purpose is to outgun you. They should have real world experience and can help you understand why Google Ads is important to your business. Don’t pay someone to learn Google Ads. It’s too expensive.

We work on Google Ads for a living. We’ve made it our business to know Google Ads. We know the Google Ads playbook. And, more importantly, we’ll use that knowledge to help you achieve your business objectives. We’ve successfully helped other business leaders hit their sales and marketing objectives through Google Ads.

2. Your current ads manager is not keeping up with best practices.

The Google Ads platform continues to evolve, your ads manager should evolve with it. What may have worked for you last year, may not work for you this year. Your Google Ads expert should stay on top of the latest product releases and best practices

From day one, we develop a comprehensive and systematic approach to managing ad accounts and keeping up with best practices. This includes meeting with our Google team on a regular basis and analyzing macro-economic trends. We’re in control before we even start managing a client’s account. With a plan in place, we can anticipate campaign performance and ensure that you are always one step ahead. 

3. Your current ads manager is not giving your account the attention it needs to grow.

A common complaint that we hear is that agencies or consultants are not proactive, non-responsive or disappear as soon as the contract is signed.

We value our clients and want you to be a long-term partner. We make it a point to get back to you within one business day. We make it our goal to be one step ahead of you by providing strategic recommendations or risks analysis guidance, so you are always prepared.

4. Your current ads manager can’t explain your ad campaign to you in a way you understand.

If you don’t understand what your ads manager is saying, then that’s a big red flag. Don’t pick a greenhorn or a snake-oil salesman. Too many agencies put your account in the hands of a junior associate with minimal oversight from leadership. Or worse, leadership themselves lack experience.

We’ve managed countless Google Ads campaigns across various industries. We’ll break down your campaign performance in a way you understand. Before founding Akorn, our founder worked for one of the world’s largest media companies, handling high-stakes and high-pressure cases at all stages, from awareness marketing to performance marketing. Take advantage of our experience. Tell us your goals and we’ll help you find the right path forward.

5. Your current ads manager is not being efficient with your ad spend.

Advertising is expensive. Hiring the wrong person will make it that much more costly, both for your pocketbook and your business. Often ads managers rely too heavily on Google’s algorithm and end up spending needless dollars on ad spend.

We understand how Google Ads behaves and will advise you accordingly. We’ll tell you when it makes sense to push or pull back, so you don’t end up wasting money.


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